Animated Logo & Mobile App Prototype
Fork in the Road, a food delivery service, focuses on connecting customers with fresh, locally sourced organic produce delivered straight to their doorsteps. The company required an animated logo for use on social media, promotional videos, and a splash screen, as well as a mobile app to facilitate e-commerce. The new animated logo symbolizes the journey of organic food being harvested from the farm and arriving at the customer’s door in a neatly packaged box. The mobile app prototype emphasizes functionality through a user-friendly layout and clear typography. Additionally, micro-interactions are integrated to guide user actions and enhance the overall experience.
